Harts Flower Market

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March 2020

How Much Technical Jargon Should You Write In A Software Promotion?

Being a copywriter and writing copy for high tech products like high-end computer software, you have to keep your goal in mind at all times. That goal is almost always lead generation. You want to give your reader just enough of a taste of your product so that he’ll take the initiative to ask for more information. This is a fine line you have to walk. Give your prospect too little information and she’ll pass over your promo. Give her too much and you’ll bore her. So you have to strike a delicate balance…

Getting the right balance

This balance in your promo copy isn’t always easy to find. Even if you’ve programmed for a living in the past like I have, it can be difficult to give just enough factual content without blowing away the prospect with too much technical jargon. So how do you overcome this?

Copywriting for Software Promotion

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Great Tips for Buying Gold as an Investment

Exploring the numerous money related markets can be a troublesome prospect. Setting aside cash for retirement, a kid’s school store, or purchasing a home throughout the entire require term arranging and methodologies that continue development over significant lots of time. Gold as an investment offers an amazing asset for investors to achieve their objectives while enhancing their portfolios with a demonstrated investment vehicle. Much the same as some other investment methodology, it is imperative to purchase gold with a particular ultimate objective while remembering the state of the general market.

Gold as an Investment

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A typical day in the life of a freelance copywriter!

Living the life of writer often seems to be a life of putting down the words that you want; inspiring people to live their lives for a higher purpose and a freelance copywriter seems to have the best life of all. But the reality of day -to-day writing that a copywriter does is far from this idyllic dream.

Copywriting is an exciting and rewarding calling for those who can handle the responsibilities of operating a business, being creative and spending less time writing than they ever thought possible. But how can this be, how can a freelance copywriter not be able to spend much time writing?

People leave copywriting jobs all the time because of the lure of being a freelance copywriter and the freedom that they long to have. However, I’ve found that since going freelance my copywriting has almost taken a back seat to these 10 daily issues that running my own business requires.

freelance copywriter

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A New Career Path From An Old Passion

Freelance copywriting career

Most people who decide to pursue a copywriting career have long been lovers of the written word. I wrote fictional short stories and half written novels for years before I even considered a career as a freelance copywriter.

But it’s the best decision I ever made. My business has been rewarding personally, creatively and financially.

For those just getting started in their copywriting career here’s a few tidbits of information, some of it’s even useful!

freelance copywriter

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Get to know five stat backed benefits of social media marketing

Social media has become the most important part of today’s marketing strategy. Businesses across the globe are discovering various new ways related to social media that hugely contribute to the growth and success of their company.

According to the statistics of Hubspot, about 92% of marketers agree that their social media efforts bring better exposure to their business and increase traffic towards their website. Therefore, with these current statistics, the benefits of social media marketing towards business can no longer be overlooked.

The goal of social media marketing is no longer generating just likes, followers and retweets. In fact, these things mean to an end now. Marketing on social media platform is more than just an online popularity contest.

The better the business owners use these tactics, the better result they can yield.

Well, if you are still feeling hesitated about whether social media marketing is worth your business or not, here, you will come to know about some benefits of social media marketing that may make up your mind to switch. Lets’ have a look at them –

Social Media Marketing

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